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Importing in the U.S.

For anyone considering a wine importing career in the U.S.
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Exporting to the U.S.

Helping wineries, distilleries or breweries navigate the U.S. system
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Other Services

Including expert help with
licenses and COLAs
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ABOUT Deborah Gray

Australian native who founded her first wine importing company in the United States in 1992.

I’ve been fortunate to have travelled all over Australia, New Zealand and the US throughout my wine career, visiting vineyards and working with distributors, conducting wine dinners and tastings and speaking at wine festivals, on radio and television. For six years I served on the wine board of the Australian Trade Commission in New York, helping to shape early Australian wine marketing policies.

Available Books

Award-winning Author and Wine Importer, Deborah Gray, has drawn on her 30 years of industry knowledge to publish a series of content-rich books about the wine importing business.

How To Import Wine: An Insider’s Guide

Third Edition

How To Import Wine: An Insider’s Guide

Second Edition

How To Import Wine: An Insider’s Guide

First Edition

Wine Business Consulting


Client Testimonials

“I have been in the fortunate position of working with Deborah Gray over the past 6 years with two separate wine brands into the USA. I have found her ability to place product, market a brand and relate the story of the vineyard to the distribution channels a huge bonus in getting traction for both of the brands I have been involved with.

Her relationships with the marketplace can only be attributed to her amazing ability to continually service those channels, ensuring a level of brand success that would not normally be possible. It is a real privilege to work closely with someone like Deborah when you are new to the US wine market and I am sure that anyone who embarks upon working with Deborah will reap great rewards.

Dan Eggleton, Winemaker Barossa Valley, Australia

“Deborah is one of the hardest working people I have ever had the pleasure to work with and a complete delight. During the time I represented her wines, she was always professional and there to help in any way necessary. She knows the wine business very thoroughly and I would not hesitate to work with her again in the future.”

Gail Wilson, Vin West International

“As General Manager of Quail Distributing in Arizona I represented Deborah’s wines for several years and I always found her professionalism, enthusiasm and sales abilities to be of the highest caliber. Her knowledge of the market and her products, her attention to detail and her follow up was exemplary and led to considerable success in a highly competitive environment. As an entrepreneur and an innovator she is a person to be respected.”

Layne Kizler

“I have known Deborah Gray for the past 12 years and I never cease to be amazed at her knowledge of the wine business. She not only knows the business but she applies herself to it. She has an uncanny ability to think things through so that the results are maximized. If I had to pick a person that has integrity, honesty, diplomacy and just plain common sense I would pick Deborah. She gets the job done…. With class! “

Jim Lewis, Owner Vin West International

“There are many great importers, from all over the world, but in the 15 years I was associated with Deborah Gray, she always stood out as the most professional, unfailingly ethical, knowledgeable and enthusiastic.

She is highly respected by all my distributors, retailers and restaurateurs and any time she was in the marketplace, everyone wanted Deborah to visit. Working with Deborah Gray has been one of my greatest highlights in the 30+years I have been in business. If you need help with your business you need Deborah on your team!”

Todd Leshner, Broker/Owner Todd Group of Beverages

“I have been privileged to know and work with Deborah Gray for well over 10 years. Her professionalism and integrity is exemplary. Deborah’s communication skills and knowledge of the wine industry are assets that have made working together a positive experience.”

Charlene Groskop, General Manager Groskopf Warehouse & Logistics

“Deborah is a very professional woman who gets the job done right on the first time round. We would always look forward to her visits in our market and repeatedly saw our wine sales jump afterwards. Her friendliness and knowledge in the wine business is unmatched. I would work with her again in a heartbeat!”

Angie Houck, Sales Manager Hart Distributing

“You are my hero. I wish you can get a penny from every time I mention your name to anybody. I carry your book anywhere, around the house, in the car, on the plane, at the beach, on vacations. I call it my Bible.”

Otilia Sofroni, Ambrosi Logistics, LLC., FL

Deborah Gray is available for One-on-One Consulting, Exporting, and Importing to the U.S.

Wine Views ~ An industry perspective from inside

The material on this blog was created by Deborah M. Gray. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Deborah M. Gray and with appropriate and specific direction to the original content.

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