Meet the Author
Beginning in 1992 with her family’s vineyard, The Cowra Estate, Deborah began importing small, family-owned brands to the US at a time when Americans were just discovering Australian wines. Over a span of twenty years as a wine importer, Deborah has introduced iconic brands from both Australia and New Zealand, judged at wine competitions, been the keynote speaker at festivals, given seminars at events and conducted numerous tastings and wine dinners. In 2014 she transitioned her business over to full-time consulting to new importers, foreign wineries and others who are contemplating a career in the wholesale wine business. Deborah has taught wine business courses part-time at San Diego State University since 2013.
Her journey began blindly through much trial and error and she would like others to benefit from her experience, so that every new importer does not have to reinvent the wheel. It is a highly regulated industry that can appear daunting and overwhelming. Deborah breaks all this down into step-by-step guidelines, so that the enjoyment of wine and the delight in discovering new wine finds is not lost in the process of establishing a wine importing business.
Deborah lives in Southern California with her husband and two precious rescued dogs.
Looking for an insider’s perspective of the wine industry? Visit my Blog, Wine Views, for new content and insights from over
20 years of experience.
Award-winning author of How to Import Wine and The Exporter’s Handbook to the U.S. Wine Market, Deborah shares her wealth of knowledge in these must-have books.
Import and Consulting
I am available for One-on-One Consulting, Exporting, and Importing to the U.S.
Learn more through
Bluestone Wine Solutions.
Workshops and Seminars
Deborah has taught part-time at San Diego State University since 2013. Her class, Importing and Distribution, is a cornerstone course in earning a Professional Certificate in the Business of Wine. Below is an excerpt from the Course Handbook:
Importing and distributing wines in the U.S. requires a comprehensive understanding of warehousing, budgeting, time management, marketing, branding, packaging, pricing, licensing, regulations, shipping, and working with wholesalers and retailers.